Lawn bowls played barefoot with young adults

Get your club active for April

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Active April is happening again and we’re encouraging all bowls clubs to get involved in the State Government’s active lifestyles campaign.

The Premier’s Active April is part of the Victorian Government’s commitment to promoting healthy and active lifestyles by encouraging all Victorians to do 30 minutes of physical activity a day.

Now in its eleventh year, the initiative continues to help Victorians increase their physical activity. Over 120,000 people participated in activities run as part of Active April last year.

Active April is an excellent way for clubs to engage with their local community by offering an activity during April. My Local allows clubs to list their facility and events for the public to search and find what is happening near them.

Your activity can be something that your club runs regularly, or, you can offer something unique just for the month. Clubs can register their event by clicking here.

A range of marketing materials has been created to help to promote Active April at schools, workplaces, clubs and in the wider community. This includes information you can use in newsletters, emails, on your website and in posters. To access this information, please click here.

Campaigns like these are an excellent way for clubs to jump onboard a participation initiative that is communicated to consumers directly and the opportunity to tap into the various new markets of all age groups. Active April also aligns with SPORTAUS’ national initiative, Find Your 30.

To learn more about Active April and to get involved, please visit www.activeapril.vic.gov.au