Henselite Extends Partnership with Bowls Victoria for a Further Three Years

by Team BV

Bowls Victoria is proud to announce the extension of its successful partnership with global leader Henselite.

Leaders in the design and manufacture of premium bowls equipment, Henselite is renowned for its innovative products and commitment to excellence, having supported the bowls community for over 100 years. The continued collaboration with Bowls Victoria will see Henselite maintain its position as the naming rights partner for the Henselite Victorian Open, Victoria’s largest and most prestigious bowls event. Henselite’s support will play a key role in the building on the success and raising the profile of the Henselite Victorian Open, while the partnership extension underscores both organisations’ commitment to growing the sport of Bowls.

Andrew Haug, General Manager of Commercial Operations for Bowls Victoria, highlighted the importance of the partnership:

“Bowls Victoria is thrilled to continue our strong partnership with Henselite for another three years. Their support over the years has been invaluable, and we are excited to build on this relationship. The Henselite Victorian Open is one of the highlights on the Australian Bowls calendar, and having them as our naming rights partner reinforces the importance of this event in promoting the sport of Bowls across the country. We look forward to further enhancing the experience for players and spectators alike, with Henselite’s continued commitment to the event and the wider bowls community.”

Jasmine Hirst, Director Sales & Marketing at Henselite, commented, “We are incredibly excited to extend our partnership with Bowls Victoria. The Henselite Victorian Open is a cornerstone event on the bowls calendar, and we are proud to continue our support as the naming rights partner. We’re energised and committed to engaging with the bowls community through the partnership and to contribute to the ongoing growth of the sport in Victoria. We look forward to working closely with Bowls Victoria to further enhance the experience for all players.”

This extended partnership will bring significant benefits to both Bowls Victoria and Henselite, ensuring the continued growth of the sport and solidifying the Henselite Victorian Open as a premier event in the Australian Bowls landscape.

To celebrate the extension of their partnership with Bowls Victoria, Henselite is offering an exciting opportunity for competitors at the upcoming 2025 Henselite Victorian Open. For a limited time, anyone registering for the event will go into the draw to win a major prize pack, which includes a Henselite Pro Trolley Bag and a set of Henselite bowls, valued at over $900*.

This incredible prize is a thank you to the bowls community for their continued support and a celebration of Henselite’s commitment to the growth and success of the sport. Don’t miss out on the chance to upgrade your bowls equipment while competing in one of Australia’s premier Bowls events!

As an added bonus, everyone who has already entered VO2025 will automatically go into the draw.

Register today 👇🏻

Competition entries close at midnight on 31st January, 2025.